Studies of independent accountants and accountants. Generate useful contacts for the Suite of accountants. Improve the process of measuring lead generation activity
Improved performance of previous landing pages, replacing them with a new, more effective version. Advertising campaign on Facebook and LinkedIn to get B2B contacts. Involvement of the IT department to improve the measurement of the company’s digital properties.
Increased brand awareness. Increase in CTR compared to sector averages. Increase in leads compared to previous campaigns. Cost optimization for acquisition. Improvement of the quality of the contacts obtained. Substantial decrease in online advertising spending. Cost per conversion optimization.